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Mobile: How Do I Buy With Thee? Let Me Count The Ways

Written by Evan Schuman
September 16th, 2007

The good news is that major companies are now actively pushing mobile. The bad news is that they're pushing in different directions. The mobile phone e-commerce activities you're seeing today are going to fall victim to the same amnesia fog that envelopes all of those early Web searches done on text-based browsers.

Although the Web had been around for years, it was the graphical browser that got the industry to agree on one way to create Web pages that could fire the imagination of businesses and consumers. That defining moment has yet to hit mobile commerce. Forget design and programming issues. There hasn't yet even been broad agreement on how m-commerce is supposed to work. Let's start with simple payment.

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Posted in CRM, E-Commerce, Mobile/Wireless/Contactless, Payment Systems, Premium Content, RFID, Software
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One Comment | Read Mobile: How Do I Buy With Thee? Let Me Count The Ways

  1. vacher Says:
    September 17th, 2007 at 7:25 am

    Your title and analysis is very clear, about the actual cloud/fog on the good way to do m-commerce and m-payment.

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