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Black Friday Web Slowdown: Lowe’s, Macy’s, Victoria’s Secret Hit

Written by Evan Schuman
November 25th, 2007
With the surge of U.S. E-Commerce traffic on Thanksgiving night and all day Friday, the so-called Black Friday apparently caught several E-Commerce giants by surprise, with Lowe's, Macys and Victoria's Secret especially hard hit, according to statistics released this weekend from Keynote Competitive Research, a firm that tracks Web site performance.

But those three sites were far from alone, said Shawn White, Keynote's director of external operations. "Almost a third of the thirty leading retail sites we monitor for our holiday shopping index experienced significant slow-downs that impacted the product search and check-out processes — and presumably will impact online sales," White said.

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