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Sitemorse: Sears, Target and Kohl’s Among Slowest E-Commerce Sites

Written by Fred J. Aun
December 14th, 2009
E-Commerce properties operated by some of the largest global retailers, including Kroger, Sears, Target, Kohl's and The Home Depot, yielded unusually slow page response results in a field of 221 retail sites recently tested by U.K.-based Web tracking firm Sitemorse.

Kroger nearly scraped the bottom of the barrel during the comparison, landing in the eighth place from the bottom of Sitemorse's list with a yawn-inspiring average response time of almost 1.5 seconds. How bad is that speed. "The general view of Sitemorse is that anything more than 250 milliseconds—a quarter of a second—is failing," a Sitemorse statement said.

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