A CIO Do Not Call List
Written by Todd L. MichaudFebruary 11th, 2010
Franchisee Columnist (and IT VP) Todd Michaud has had it with tech vendors. The number of calls he gets from IT service providers each week is mind-boggling. "It is not uncommon for me to receive more than 100 calls from various salespeople in any given week. It is to the point now where I am unable to answer my office phone; I have to screen all my calls. The downside is that, on more than one occasion, important messages from important people have been lost in the shuffle. Something has to change."
He's proposing the creation of a CIO Do Not Call List, where tech vendors can be placed on a "do not buy from" list if they violate even the slightest rule.
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22 Comments | Read A CIO Do Not Call List
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February 11th, 2010 at 8:43 am
Great Suggestion. This list and process is needed. You left off one thing, the cold caller that gets someone in the business to transfer the call to get past caller id… automatic on the list.
February 11th, 2010 at 9:46 am
I’m in. Let’s get started.
February 11th, 2010 at 12:15 pm
I wonder if this is the same Todd Michaud that is now the CEO of Revionics… one of those darn IT Service providers…
I wonder if his tone is different today? Or if he was just hoping that only HIS calls would get through?
Why yes, their site DOES say it can save a retailer 5-10%, why do you ask?
February 11th, 2010 at 12:29 pm
Editor’s Note: Nope, Jeff, it’s a different person. Our columnist is VP/IT for Focus Brands. Clearly, we wouldn’t have a vendor (especially not a vendor CEO) as an IT columnist. But I’ve talked with our Todd and it is pretty statistically unlikely that there are two Todd Michauds in this space. Indeed, both were on the same conference call once. Fairly freaky.
February 11th, 2010 at 12:59 pm
Yup, my bad. Mea culpa.
February 11th, 2010 at 1:56 pm
Made my day. I know all vendors (including my company) deal with this double edged sword – how to acquire new leads but not annoy folks. My favorite was the young woman who called me, would not take a breath so I could question her and then yelled at me because I said her solution was way out of my budget.
February 11th, 2010 at 4:30 pm
Welcome to the real world of capitalism. This is the US, not China.
We all get these calls. I get 100/week too. Deal with it! Hire an asistant or manage your calls better so they don’t fall through the cracks. There’s plenty of call filtering sofware out there. I’m sure one of them called to sell it to you, but you didn’t answer the call!!
February 11th, 2010 at 8:48 pm
Having sat on your side of the desk I appreciate the problem, and the rudeness that is shown by many vendors. I get these calls and e-mails, and I am a consultant, which highlights the quality of the research they are doing on their contacts.
On the other hand, sitting on the consulting side, I am amazed by the number of retailers that send out RFP’s to companies, or request additional information, and then don’t have the courtesy to say ‘Thanks’ in an e-mail reply, or ‘We’ll get back to you if we’re interested”. This after contacting you and requesting infomation/a proposal ASAP, which takes time and money to prepare. Vendors call often because they are left in the dark, don’t even know if you got their requested response, and have numbers to meet just like retailers.
A little courtesy and consideration from all parties would go a long way towards improving the situation.
February 12th, 2010 at 10:41 am
Amen Brother Todd!! This is so annoying and 99% of these callers took zero time to understand who I am or what my company’s needs might be. I used to hate being rude, but I’m over it. Sign me up as a charter member.
February 12th, 2010 at 11:54 am
Todd L. Michaud has written a brilliant article about common sense professionalism, says Todd P. Michaud, CEO of one of those “darned I/T services providers!” I am certain that I would at least pronounce his name correctly. :->
Respectfully,
Todd P. Michaud
President & CEO
Revionics, Inc.
February 12th, 2010 at 12:22 pm
Todd P. Michaud you will always have a pass on my DNC list. Call me any time.
Just please don’t call my wife…
…that would be awkward.
February 15th, 2010 at 6:18 pm
Excellent article and suggestion! Count me in!
I’ve been dealing with a pesky sales rep from a leading firm that offers log monitoring / management capabilities who just can’t accept we are not interested in her product line. For some reason, even though several managers, including myself (security and risk), our auditors, our vendor relations manager, our CIO, the PCI business owner, etc. have all told her we are not interested, she insists on sending each of us e-mails or making calls every month or so. From some discussions with other areas, it seems she is now trying to find other people in the organization to use to get a foot in the door. But all she is doing is ticking everyone off.
I’ve gotten to the point where when she next calls I am no longer being polite about it. Next time, I am just going to hang up on her.
February 15th, 2010 at 8:09 pm
Interesting perspective, Cranston, but may I make a suggestion? No need to hang up on her. Why not simply tell her precisely what you just posted? That her efforts to pursue after having been told “no” are alienating people at the company and that’s it dramatically reducing her change for getting business in the future. May I ask if you’ve, well, been too nice in the past? Instead of saying “Nope. Not interested,” did you try and be nice and say something like, “This is very interesting, but I’m not in a position to move forward right now.” I’ve seen this retailer-vendor disconnect a lot.
The retail says words that, to his/her mind, are explicitly telegraphing “Go away. We have no interest,” but it’s ambiguous enough that the sales rep–who is trained to be optimistic and persistent–hears as “Very interested, but need a little more time.” My suggestion: Being nice is great and all, but the nicest thing is to be honest and say “No interest” if that’s the case. Not saying that you were too nice, but it happens a lot.
February 16th, 2010 at 12:25 am
I have talked/emailed with quite a few people since this article was published and it appears to be a very big disconnect between “the problems that a CIO is trying to address” and the “solutions that the provider is selling”.
Take it from me, most CIOs have too much on their plate already. The last thing that they need is someone solving a problem that is not on their Top Priority list. It may be a great system/solution that will save or make the company money, but if it’s not part of the current burning-platform, there simply are no cycles to think about it right now.
Evan, I agree with you. I am also guilty of the “sounds great, but not right now” response or when someone makes it through to me live on the phone, “sounds great, but I’m swamped right at the moment, so call me next week and we’ll talk”, knowing that I hope that my screening methods catch the conversation the next time. It’s better to just be brutally honest and say “No thank you. Please don’t call back.”
February 16th, 2010 at 8:09 am
Regarding the “trying to be nice,” I’ve heard from sales reps who engage in the exact kind of persistent conduct described here. When asked why, they say that a company exec said that they WERE interested, but not right then. So the rep not only feels the need to continue to push, but the rep has a fiduciary obligation to do so. If you tell a sales rep that you’re interested in their product/service, you can’t really blame them for relentlessly pursuing. If you don’t want them to pursue, just say that your company doesn’t want the product. Anything shy of that and you’re actually inviting the conduct you’re trying to avoid.
February 16th, 2010 at 2:55 pm
@Evan
I have told the sales rep exactly that information — on at least 3 separate occasions. She has also heard the same thing at least twice each from 3 others, including the senior VP. So she has been told at least 8 or 9 times in total, by 4 different people. And 3 of those times were in e-mails from 3 different people.
At this point we all regard her continued calls and e-mails as rude and disrespectful — she has completely ignored and annoyed the very people who would be deciding whether to acquirer her company’s product.
February 18th, 2010 at 7:48 am
Here is a practical solution that works well for me. Don’t answer your phone but on your voice mail provide a “if you have a product or svc you want me to consider email me at” and then provide an email address like vendor@. Then when you are looking for a solution you can search that box based on key word and see if anything is helpful to you. It works pretty well for me. If you have an assistant they can direct sales calls to the email address as well.
February 25th, 2010 at 2:16 pm
Todd,
I like your article. A good sales person should always know his/her audience and be respectful.
Please help with below if you can. It is a true story as we are a very small vendor for Focus Brands today for local telecom services. It is a very competitive telecom industry and there are myriad telecom products (as you know) so we are probably your biggest culprits.
How can I introduce myself to you if my Company is “already a Vendor of Focus Brands” but the deal was done prior to you coming on board and today represents a very small part of your business(es)”locations” telecom budget.
If we can now offer better price/value on the existing service with a solution to expand to all “locations” we don’t support today, how do I communicate that to you if I don’t have a relationship with the person or I don’t know the person at Focus Brands that governs that particular IT/Telecom responsibility today?
The sales person that originally sold the service to Focus Brands left my Company and my Company will give me the responsibility to reinvigorate the relationship.
Now I want to introduce myself to you, find out what your needs are short term and long term, and set up a short meeting to discuss them with you. I suppose the meeting could be a 30 second e-mail correspondence with your blessing on who I should contact that would be most qualified to review my offering. How do I do that?
February 26th, 2010 at 8:46 am
I am in. I completely empathize with Todd. I also do not answer my office telephone and am bomparded by repeated, irrelevant, and more often than not arrogant emails, to the point that I am now starting to set them up in my junkmail filter.
March 24th, 2010 at 7:44 am
My outgoing phone message while I was CIO at Popeyes: “Hi this is Tim, please understand that I get dozens of sales calls every day. Do leave a message and if you are selling something that aligns with one of our current projects I’ll call you back otherwise I do hope you understand, Thanks”
We also setup a IT vendor voicemail that the switchboard routes calls to when salesman calls for IT but knows no names. That is checked monthly by a team member.
May 13th, 2010 at 11:29 pm
have talked/emailed with quite a few people since this article was published and it appears to be a very big disconnect between “the problems that a CIO is trying to address” and the “solutions that the provider is selling”.
Take it from me, most CIOs have too much on their plate already. The last thing that they need is someone solving a problem that is not on their Top Priority list. It may be a great system/solution that will save or make the company money, but if it’s not part of the current burning-platform, there simply are no cycles to think about it right now.
August 3rd, 2010 at 10:11 am
I say all salesman stop calling him and boycott his company. Where would he be then? He wouldnt have any software, hardware, consulting. Todd, you’d be screwed. This street works both ways pal.. learn to deal with it and hire an assistant like most professionals do. The CIO’s I work with know better than to shoot their mouth off at the hand that feeds them. This is a two way street jack.. if you can’t stand the heat.. get out of the kitchen. you knew working with vendors was part of the job description.