<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Tesco&#8217;s UHF RFID Troubles</title>
	<atom:link href="http://storefrontbacktalk.com/it-strategy-industry/tescos-uhf-rfid-troubles/feed/" rel="self" type="application/rss+xml" />
	<link>http://storefrontbacktalk.com/it-strategy-industry/tescos-uhf-rfid-troubles/</link>
	<description>Techniques, Tools and Tirades about Retail Technology and E-Commerce</description>
	<lastBuildDate>Sun, 20 May 2012 01:49:40 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
	<item>
		<title>By: Richard Lucas</title>
		<link>http://storefrontbacktalk.com/it-strategy-industry/tescos-uhf-rfid-troubles/comment-page-1/#comment-20</link>
		<dc:creator>Richard Lucas</dc:creator>
		<pubDate>Fri, 14 Jul 2006 06:15:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.storefrontbacktalk.com/it-strategy/tescos-uhf-rfid-troubles/#comment-20</guid>
		<description>This analysis by Evan is accurate. 

RF ID is great for high value multiple use applications where there is a problem with bar code. 
Bar code is good enough for most applications, and much much cheaper.

Bar code just requires almost free ink on paper, 2D barcodes like Aztec Datamatrix PDF417 or Qcode have vast datastorage capabilites, bar code scanners are cheap (and every web cam and camera phone has that capability). 

New technologies should be cheaper and better than the existing solution. RF ID is too big a cost hike to replace bar code. Most organisations have yet to exploit bar code fully.

Also RFID technology is not stable. Who is going to invest billions in RF ID scanners that may not be the right ones for 3 years down the line?

If I am wrong and RFID takes off, vendors of technology will take a lot of money off retailers and their suppliers. Those cost increases will pass through to consumers.

Richard Lucas
www.pmrcorporate.com</description>
		<content:encoded><![CDATA[<p>This analysis by Evan is accurate. </p>
<p>RF ID is great for high value multiple use applications where there is a problem with bar code.<br />
Bar code is good enough for most applications, and much much cheaper.</p>
<p>Bar code just requires almost free ink on paper, 2D barcodes like Aztec Datamatrix PDF417 or Qcode have vast datastorage capabilites, bar code scanners are cheap (and every web cam and camera phone has that capability). </p>
<p>New technologies should be cheaper and better than the existing solution. RF ID is too big a cost hike to replace bar code. Most organisations have yet to exploit bar code fully.</p>
<p>Also RFID technology is not stable. Who is going to invest billions in RF ID scanners that may not be the right ones for 3 years down the line?</p>
<p>If I am wrong and RFID takes off, vendors of technology will take a lot of money off retailers and their suppliers. Those cost increases will pass through to consumers.</p>
<p>Richard Lucas<br />
<a href="http://www.pmrcorporate.com" rel="nofollow">http://www.pmrcorporate.com</a></p>
]]></content:encoded>
	</item>
</channel>
</rss>

