Comments on: In E-Commerce, The European Union Is Far From United http://storefrontbacktalk.com/securityfraud/in-e-commerce-the-european-union-is-far-from-united/ Techniques, Tools and Tirades about Retail Technology and E-Commerce Wed, 08 Feb 2012 16:02:40 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Dymo King http://storefrontbacktalk.com/securityfraud/in-e-commerce-the-european-union-is-far-from-united/comment-page-1/#comment-64098 Dymo King Sat, 31 Oct 2009 14:11:10 +0000 http://www.storefrontbacktalk.com/?p=4104#comment-64098 I think the key to the problem lies in this statement more than any problem with country domain names - "did not offer adequate means of cross-border payment". The main problem with selling within Europe (from the UK) is that many Europeans don't use credit/debit cards (or at least refuse to use them online). There are a few other payment systems but they vary by country - eg. online direct bank transfer payment (Netherlands), or secure payment cards swiped through the users card reader (Estonia!). If they want to promote ecommerce across the EU they need a common payment system, so that merchants can adopt one system and all EU customers can use it. I think the key to the problem lies in this statement more than any problem with country domain names – “did not offer adequate means of cross-border payment”.

The main problem with selling within Europe (from the UK) is that many Europeans don’t use credit/debit cards (or at least refuse to use them online). There are a few other payment systems but they vary by country – eg. online direct bank transfer payment (Netherlands), or secure payment cards swiped through the users card reader (Estonia!).

If they want to promote ecommerce across the EU they need a common payment system, so that merchants can adopt one system and all EU customers can use it.

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